Archive for March 8, 2011

Tuesday, March 8th, 2011

Ch. 11 ‘Building a digital audience for news’

The traditional business model for journalism is in disarray. That’s for damn sure true, with everyone having the ability to  write what they want on the Internet thanks to technology. To increase an online audience, a journalist needs to: Analyze what is published Determine what readers like and don’t like Do more of what readers […]

Tuesday, March 8th, 2011

Ch. 10 ‘Managing news as a conversation’

The socialization of news is clearly the right direction for journalism. This statement holds particularly true with the increasing developments in technology day-by-day. The only problem is, how do journalists continue to do their job while remaining as objective as possible? It’s a lot like what Jon DeNunzio spoke about when he visited our class. […]