Like most up-and-coming sports journalists, B.J. wanted to cover the biggest and best pro sports teams. But after covering high school sports, he fell in love with it because HS sports offers “the most access and the most real people.”
Video has been a life-changing experience for him; one guy wih a camera can make a difference and produce quality content. Individuals can harness the power of video now as compared to when you used to need a crew.
Prior to his ability of working with video, B.J. said he didn’t think the editorial staff at the Washington Post found him as attractive.
The unique thing that B.J’s company, Synthesis Multimedia Productions, provides is that when they do game story video packages, the stories are usually turned in around 2 hours after the game.
B.J. has done a lot of things: radio, television, web, writing, video. And he recommends trying different things to learn what you’re good at. Invest in yourself.
You’re not just a writer or broadcaster or radio host. You are a media person. Don’t peg yourself into doing one thing. Do all of it and you’ll be able to do what you want to do. If you’re not going to change you’re going to get left behind and if you only do one thing, you are easily replaceable.
The most important thing for someone that works for him, is for them to be, at heart, a journalist.
The four things you need to do the kind of backpack journalism that B.J. talks about:
- A computer
- A camera
- A microphone
- Being ready to work hard
The #1 thing for B.J. is that you learn things by doing it.